Custom painters, car builders and hot rod enthusiasts are encouraged to enter vehicles by creating a paint scheme using any of the 12 colors from the Hot Wheels® Spectraflame® paint line, a co-branded line featuring colors found on Hot Wheels® die-cast toy vehicles from Mattel, Inc. Hot Wheels® Spectraflame® colors are part of the Vibrance Collection custom finishes line by PPG.

A Grand Prize winner will be selected from 12 finalists, awarded an exclusive Hot Wheels® 1/18” scale model award trophy featuring the winning paint scheme, and invited to bring the winning vehicle to the 2008 SEMA (Specialty Equipment Market Association) show in Las Vegas for display in the PPG booth. The winning paint scheme will also be considered for use in production of a Hot Wheels® toy car to be introduced in 2009, manufactured and distributed by Mattel, Inc. In addition, the winning vehicle will be featured along with other finalists in a 2009 PPG calendar, and it will appear in the PPG Repaint Reporter magazine.
“This contest should produce some excitement within the restoration industry,” said Randy Cremeans, manager, collision segments, North America, PPG Automotive Refinish. “We anticipate that custom finishers will create some spectacular designs with the unique colors in the Vibrance Collection of custom finishes and the Hot Wheels® Spectraflame® paint line.” Read the rest of this entry »